Recently in Personalization Category

Fear Not

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As a tag to Beth Harte's twitter post, I wanted to share a story that is from First Hand Information. Not to digress, but my old boss, turned mentor, had one of many sayings, but one that has stuck with me is "Do you have first hand information" and to him, if it wasn't first hand information, it wasn't credible. Well, my story here is First hand Information, so I hope you find it credible.

Personalization is a trend that big companies have taken to, but small businesses have lessons to learn, also. Personalized Web sites don't need to be a technological tour-de-force and they can provide simple benefits with simple effort. Find out what you can learn from a large company to apply to your small company Web site.




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