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Description from Amazon:A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea.
The Web can do amazing things, but it can't provide leadership. That still has to come from individuals- people just like you who have passion about something.
If you think leadership is for other people, think again-leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.
Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . It's not easy, but it's easier than you think.
Link to Book On Amazon.com (NOT an affiliate link)










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